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Rie Ruby is an experienced finance professional currently serving as Group CFO at Lunar, a fintech company, since September 2022. Ruby also holds a board member position at Evida AB, focusing on alternative asset management since February 2021, and previously served as CFO at Telavox from January 2019 to September 2022, overseeing comprehensive finance and corporate development functions. Prior roles include Director of Strategic Pricing and Value-Based Healthcare at Getinge, where responsibilities encompassed strategic pricing and innovative business models, and Senior Associate Consultant at The Economist Intelligent Unit, leading various healthcare consulting projects. Educational qualifications include a Master's in Business Administration and Philosophy from Copenhagen Business School, as well as studies at prestigious institutions such as Columbia University and IE Business School.