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Ella Sit is a Strategic Insights Analyst at lululemon, specializing in user experience and technology research related to wellbeing and fitness since May 2021. Ella has previously held positions such as Junior Hardware Engineer and Futures Innovation Research Coordinator, where responsibilities included designing testing protocols, performing in-lab data collection, and participating in product ideation sessions. Experience also includes roles at Zennea Technologies as a QMS Contractor, and as a Teaching Assistant at the University of British Columbia, assisting students in biomedical engineering design. Ella’s background includes mechanical engineering and computational design, demonstrated through work with UBC BEST as a Mechanical Engineer and leadership in designing wearable technology for rehabilitation at Xboost. Educational qualifications highlight a Bachelor of Applied Science in Biomedical Engineering from the University of British Columbia, complemented by a minor in Commerce.