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Sam M. W. Hughes is an experienced copywriter currently working at Forsman & Bodenfors LDN and Lucky Generals. With a career spanning multiple prominent agencies including Anomaly, Pablo London, VCCP, and Leo Burnett, Sam has developed a robust portfolio focused on brand and social campaigns for clients such as Guinness, Sony Xperia, and Mondelez. Educational qualifications include a Bachelor of Arts in Visual Communication from Lancaster University and visual communication studies at Southport College, complemented by a foundational education at Birkdale High School.