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Juan Pablo Echeverri Garcia is a seasoned marketing professional with extensive experience in creative strategy and brand management. Currently serving as the Creative and Strategy Marketing Director for the Food & Beverage division at Louzan Group since July 2023, Juan Pablo has also temporarily led marketing efforts in the Fashion and Retail division. Prior to this role, Juan Pablo was the Creative and Strategic Marketing Leader at Meshico Group, where integrated marketing strategies were developed to enhance brand visibility. Experience as Creative Leader and Graphic Designer at Clinica Antienvejecimiento involved managing branding and marketing communications, while earlier in career, Juan Pablo worked as a Graphic Designer at Artes Graficas Amiga, focusing on print and digital design projects. Educationally, Juan Pablo holds a degree in Graphic Design from Cesde Institución Educativa.