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Helen T. is an accomplished Product Marketing Manager at Loop Earplugs since June 2023, specializing in global consumer-centric launch strategies and product marketing processes. Previously, at Crocs Europe B.V. from February 2019 to May 2023, Helen held multiple roles including Senior Go-To-Market (GTM) Manager, where the focus was on e-commerce strategies in EMEA, driving localized consumer experiences and revenue growth, as well as building comprehensive GTM strategies and managing digital marketing efforts. Earlier experience includes a Marketing Manager position at Business Data, where Helen led a cross-functional team and developed strategies that significantly increased revenue. Other notable roles span across e-commerce and retail management, complemented by diverse work experience in buying and styling. Educational qualifications include a BA in Fashion Apparel Design and Construction from the University of Wales Trinity Saint David, along with other certifications in fashion.