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Patricia Galán Menéndez has held a variety of roles in the marketing and digital space since 2015. In 2015, they were an Asistente de Marketing at EDP. In 2016, they were an Ejecutivo de cuentas Junior at FINDES.CO. From 2017 to 2021, they held two roles at ¡La Colmena Que Dice Sí! as Responsable Marketing y Desarrollo de Negocio and Asistente de Marketing. In 2019, they were a Digital Marketing Manager at Wallapop, where they managed digital channels such as Google, Social Media, Apple Search Ads, and Affiliate Campaigns. In 2021, they were a Sr UA Manager at Lingokids. Currently, they are a Performance Marketing Lead at Lookiero.

Patricia Galán Menéndez completed a Bachelor of Commerce (B.Com.) at the Budapest Business School from 2014-2015. Patricia then attended the Universidad de Oviedo from 2012-2016, where they earned a Commerce and Marketing degree in Commercial Management. Patricia went on to pursue a Master of Science (MSc) in Strategic Communication and Public Relations at the University of Stirling from 2016-2017, and completed a similar Master of Science (MSc) at the Universitat Pompeu Fabra from 2017-2017.