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Matt Ratliff serves as the Chief Revenue Officer at Long Center for the Performing Arts since August 2024, following a notable tenure as Vice President and Senior Leader of Marketing at SeaWorld Parks & Entertainment from October 2019 to September 2024. Previous experience includes roles as Director of Marketing at Schlitterbahn Waterparks & Resorts and Vice President of Marketing and Communications at Frisco RoughRiders, where strategic vision was provided to enhance brand identity and organizational sales. Earlier positions include leadership in Partner Services and Customer Account Management in the sports industry, as well as a foundational role in marketing with the Houston Astros. Matt Ratliff holds a degree in Marketing from Texas Tech University - Rawls College of Business.