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The Data and Analysis team at London's Air Ambulance Charity is responsible for collecting, analyzing, and managing data to drive strategic decisions and improve operational efficiency. They track performance metrics related to fundraising and service delivery, maintain and optimize databases, and provide insights that support the charity’s mission of delivering critical care to those in need. By leveraging data, this team plays a vital role in enhancing both financial performance and the overall effectiveness of the charity’s life-saving services.