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Joe brings deep, international experience to his role as Loadsure’s EVP of Marketing. With specialties ranging from advertising and digital strategy, brand identity, copywriting, creative direction, and graphic design, he’s responsible for guiding the development of Loadsure’s resonant brand and ensuring the company’s unique value has been clearly communicated across all marketing channels, ultimately boosting visibility and sales.

Prior to joining Loadsure, Joe headed multimedia and new technology for an international aerospace corporation, Leonardo. Coming on board as a designer with Leonardo, his talent for communications, efficient workflows, and management of creative teams saw him regularly promoted within the company. Ultimately, he was responsible for managing a seven-figure budget and an international team of in-house and agency talent to achieve the company’s strategic communication objectives.

Additionally, Joe served as a visiting lecturer at the University of Hertfordshire, mentoring third-year students in communication and presentations and successfully preparing them to enter the job market.