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Luise Ribeiro possesses extensive experience in product management and marketing, currently serving as Superintendente de Produtos at Livelo Brasil since September 2023. Previously, Luise held the position of Head de Produto Digital at Petlove&Co from January 2022 to August 2023 and worked at Whirlpool Corporation from April 2012 to January 2022, where responsibilities included leadership in digital product strategy and management. Luise's career is marked by a strong focus on improving customer journeys, enhancing KPIs related to recurring revenue and lifetime value, and leading innovation projects. Educational qualifications include postgraduate degrees from FGV - Fundação Getulio Vargas and a technical course in Digital Product Leadership from Tera.