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George Richards is an experienced executive with a proven track record in business development and management across various technology sectors. Currently serving as General Manager for the Americas at LiveArena Technologies AB since January 2022, George focuses on enhancing cloud-based broadcasting solutions. Previously, as Chief Business Development Officer at Hive Streaming, George nurtured strategic partnerships and identified new product opportunities. George's extensive background includes leadership roles at Verizon Business and MCI, where successes in sales strategy and partnership development were pivotal to driving growth. An educational background in Environmental Studies from the University of Vermont complements George's professional expertise.