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Jason Mayne is an accomplished Director of eCommerce Product Management at LCBO, overseeing the eCommerce vision and strategy for B2C and B2B segments since August 2022. With a strong focus on creating a seamless customer experience, Jason leads a cross-functional team to drive online revenue and develop key initiatives, such as a comprehensive SEO strategy and optimized internal search processes, resulting in significant revenue growth. Prior to LCBO, Jason held various leadership roles at Suncor from May 2003 to January 2022, including Manager of Digital Customer Experience, where Jason was responsible for the strategic direction of Petro-Canada's digital platforms and marketing campaigns, driving substantial customer engagement and loyalty. Jason's extensive experience includes management in card operations and customer service, fostering a data-driven approach to digital marketing and user experience. Jason holds a diploma from Centennial College, completed in May 1999.