Melissa (Martinez) Tait is an experienced professional in technology and innovation, currently serving as a Partner at Lippincott since November 2021. Previously, Melissa held several leadership roles at Primacy from April 2012 to December 2021, including Managing Director and SVP, Technology. With a strong background in technology management, Melissa also worked at Digitas and Modem Media in various capacities, culminating in the role of VP/Director, Technology. Early career experience includes a position as a Web Developer at Peppers and Rogers Group. Melissa earned a Bachelor of Arts in History from the University of Connecticut between 1993 and 1997.