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Jason Thomas is a seasoned sales leader with extensive experience in the beverage industry, currently serving as the Head of Sales - Craft Beer at Lion since March 2012, targeting $250 million in net sales revenue while leading various teams. Jason also plays a crucial role in the integration of Lion’s Craft brands with Fermentum's portfolio, including Stone & Wood and Little Creatures, and oversees Lion's Hospitality as General Manager. Prior roles include Field Sales Director and Manager at Lion, where executional efficiency led to significant revenue growth. Experience also includes strategic positions at Pernod Ricard Australia and Fosters Group, focusing on key accounts and category management. Jason holds a Bachelor of Business Administration in Applied Economics from the University of Canberra.