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Luke Crocker has a diverse work experience in the field of digital marketing. Luke started their career as a Digital Marketing Coordinator at Food Matters International, where they successfully launched various online programs and managed email marketing campaigns. Luke then co-founded So Peep Baby and led the brand's growth from zero to over $1 million in annual revenue. Luke handled product creation, digital marketing, and managed the sale of the business. Luke worked as a Digital Marketing Strategist & Copywriter at the Chopra Center for Wellbeing, where they played a key role in strategizing and writing content for successful product launches. Luke also worked as a Senior Copywriter and later as a Creative Director at Andzen. At The Marketing Project (TMP), Luke served as a Content Manager, overseeing the creation of content strategies for B2B companies. Currently, they hold the role of CRM & Loyalty Director at LION Digital.

Luke Crocker studied Psychology at The University of Queensland.