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Neves Alexandra has held various roles throughout their work experience. Neves began their career at Buongiorno, where they served as a Product Manager from 2006 to 2008, and later as a Mobile Acquisition Manager from 2009 to 2011. Following this, they worked at Cellfish Media as a Senior Media Buyer Online from 2011 to 2014. Alexandra then joined AppTurbo as the Head of User Acquisition from 2014 to 2017, where they were responsible for digital strategy, budget management, and analysis of key performance indicators. More recently, they have worked at Linxo, starting as the Head of User Acquisition from 2017 to 2021, before transitioning to Head of BtoC Marketing from 2021 to 2022. Currently, they hold the position of Head of Growth and Performance at Linxo.

Neves Alexandra attended Join Lion in 2023, where they pursued a degree in Formation Growth with a focus on Growth Marketing. Prior to that, they completed their Master's degree in Marketing and Brand Management at OMNES Education from 2005 to 2006. In 2002, Neves Alexandra studied at Université Sorbonne Nouvelle, where they earned their MA in A.F.L. Applied Foreign Languages, specializing in Trade and Business.