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Carlos Barrera has a diverse work experience spanning different industries. Their most recent role was as a Sales & Marketing Coordinator at Link Hospitality Corp, where they focused on identifying potential customers and implementing marketing strategies. Prior to that, they worked as an English Second Language Teacher at Uceda Institute, adapting teaching methods to meet students' needs. Carlos also served as a Creative Director at both Brandcom and Alum-Glass, overseeing the creative process and translating marketing objectives into strategies. Carlos started their career as a Junior Art Director at Guadalupe Agency and as an Editorial Junior Director at the Ministry of Foreign Affairs.

Carlos Barrera completed their Bachelor's degree in Graphic Design and Advertising from Universidad Jorge Tadeo Lozano, where they studied from 2005 to 2010. Carlos then pursued a Master's degree in Business Administration and Management, with a specialization in Marketing, from San Ignacio University - Miami, which they completed between 2018 and 2020.