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Shaun Treweek is a Professor at the University of Aberdeen since January 2013, with over 18 years of experience as a health services researcher specializing in trial methodology. Expertise includes pragmatic trial design, pre-trial testing of complex interventions, systematic reviews of recruitment strategies for trials, and theory-based methods for assessing intervention implementation potential. Additionally, Shaun focuses on enhancing the communication of guideline information to health professionals, the public, and policymakers. Previously, Shaun served as a Senior Lecturer at the University of Dundee from February 2005 to January 2013.