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Amber Roberson currently serves as the Vice President and Managing Director at Life Fitness, having joined the company in January 2023. Prior to this role, Amber was the Vice President of Sales at Carbon, where responsibilities included leading North America's go-to-market strategy for 3D printing solutions. At PaR Systems, Amber held the position of Chief Commercial Officer, overseeing worldwide sales and marketing while also serving as Senior Vice President of Sales, focusing on commercial operations and sales team development. Amber's experience at GE Additive involved driving revenue for 3D printing solutions as GM Sales for the Americas and building a successful sales team across the Central US and LATAM regions. Earlier in the career, Amber also held key roles at GE Healthcare, managing large hospital accounts and overseeing strategic sales initiatives, as well as working as an Account Executive at WebMD. Amber Roberson holds a BBA and an MBA in Business Administration and Management from Texas A&M University-Corpus Christi.