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Barry Ellison is a seasoned marketing professional with extensive experience in communications, digital marketing, and strategic planning. Currently serving as a Communications and Marketing Consultant at Lester B. Pearson School Board, Barry's multifaceted role includes digital marketing, content creation, and SEO optimization. Previous experience includes directing marketing, public relations, and investor communications at Tenet Fintech Group, as well as leading digital marketing efforts as Global Director at SureTraxx Cash Management Systems and NELMAR Security Packaging Systems. Barry founded Ellison Marketing Inc., specializing in marketing strategies for payment card solutions, and held significant positions at the Business Development Bank of Canada, LoyaltyOne, and National Bank of Canada. Barry holds a Master’s and a Bachelor of Arts (honors) in Sociology from Concordia University.