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Ednairon Santos is a seasoned creative copywriter with extensive experience in the advertising industry, currently serving at Leo Burnett Tailor Made since September 2019. Previously, Ednairon held senior roles at Agência NewE and Gloria Brasil, showcasing expertise in developing impactful copy for various campaigns. Ednairon's career includes significant positions at RP Propaganda and Kianda Comunicação, leading creative teams and directing projects for both online and offline platforms. With a solid educational background in communication and storytelling from institutions like ESPM Escola Superior de Propaganda e Marketing and UNIFAVIP Wyden, Ednairon combines strategic planning skills with a strong foundation in creative processes.