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Dave Heimbecker is an accomplished senior executive with extensive experience in sales and marketing across various industries. Currently serving as Sr. VP of Sales and Marketing at Lebanon Seaboard since September 2016, Dave leads consumer and professional divisions to enhance brand value and drive profitable revenue growth. Previous roles include Vice President and Sr. Director of Marketing at New World Pasta, where Dave managed marketing strategies for a $350 million portfolio, and President of Indelible Creative Services, focusing on the independent entertainment sector. With a solid foundation in marketing management roles at Crayola, Dave has demonstrated a strong ability to achieve significant sales growth and category leadership. Education includes a Bachelor of Business Administration from Wilfrid Laurier University, complemented by a focus on psychology.