Wei Chen Lee has an extensive work experience in e-commerce, brand management, and business development. Wei Chen has held roles such as Head of E-Commerce & Business Development at SmartBuy, E-Commerce Manager at Sharp Electronics Malaysia, and Regional Brand Lead at LEAP Commerce. Wei Chen has also worked at L'Oréal and Lazada Group, where they held various positions including Head of Category Management and Brand Key Account Manager. Throughout their career, Wei Chen Lee has demonstrated a strong understanding of e-commerce platforms, brand management strategies, and sales and marketing techniques.
Wei Chen Lee completed a Diploma in Business at INTI from 2005 to 2007, focusing on Business Administration and Management. Wei Chen then pursued a Diploma in Mass Communication at IACT College from 2009 to 2011, with a field of study in Public Relations, Advertising, and Applied Communication. Prior to that, they obtained their SPM from Sekolah Menengah Kebangsaan Subang Jaya between 1999 and 2003. Additionally, Wei Chen Lee holds certifications in Business Administration and Mass Communication.
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