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Hugo Tormento possesses extensive experience in e-commerce and commercial management, having held positions such as Directeur E-Commerce and Directeur Commercial BtoC at Le Coq Sportif, as well as Responsable Commercial Digital. Additionally, Hugo has operated as a self-employed international athlete and speaker, and previously worked as a manager at Bikini Bay and a sales promoter for Salomon and Atomic at Amer Sports Corporation. Educational credentials include a Master's degree in MEEF EPS from Aix-Marseille University and training at CESNI.