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Mar¨ªa Ripoll Vives is a seasoned marketing professional currently serving as a Marketing Specialist at LatticeFlow AI, where responsibilities include leading content strategy and optimizing brand presence. As a co-founder of OTRA MOVIE, expertise lies in creating professional videos for e-learning to enhance student engagement. Previous roles include Marketing Account Manager at Nouveaux Media, where marketing plans were developed to boost client brand awareness, and Digital Marketing Manager at dtscreativo, overseeing project management and the implementation of Agile methodologies. Early career experiences include community management, copywriting, and leadership roles during language immersion programs. Mar¨ªa holds a Full Stack Developer degree from 4Geeks Academy and has completed thePowerMBA Future Leaders Program. Academic credentials also encompass a degree in English Studies from the University of Valencia.