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Mikel Moreno is a skilled digital marketing and business intelligence professional currently serving as the Head of Digital Marketing at LAST TOUR since April 2022, where responsibilities include team management, strategic digital action planning, and data analytics. Mikel has previously held positions such as Paid Media & Data Analyst at LAST TOUR, Head of Digital Marketing & Communication at BIME, and Social Media Manager at Grupo Planeta and NUBICO. Mikel's experience also encompasses roles focused on digital marketing strategies, SEO, and content creation at various agencies including MORBO Studio and elements digital, as well as a background in cultural and social engagement with Eusko Jaurlaritza. Mikel holds a Master's in Digital Marketing & Community Management and a degree in Social Anthropology from the University of the Basque Country.