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Mohnish Bahal is an experienced professional in service design and strategy, currently serving as Lead Service Strategy & Design at Landmark Group since March 2023. Mohnish has previously held significant roles, including Sr. Service Designer & UX Researcher at Avnet and Sr. Service Designer & Business Strategist at IBM. Mohnish's background includes contributions as a Service & Business Designer at strategiqueâ„¢, Market Lead for Digital Business Strategy at Pavers England, and various leadership positions at Vista Rooms. Mohnish co-founded Swick Assistance, focusing on product and experience strategy, and served as a Digital Transformation Consultant at Reliance Digital Entertainment. Early career experiences include roles at The Glitch and Kotak Mahindra Old Mutual Life Insurance. Mohnish holds a Master of Business Design from Domus Academy and a Bachelor of Business Administration in Marketing from Amity University Mumbai.