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Carissa KM. has a diverse background in research, marketing, and merchandising. Carissa has worked at companies like LADbible Group, Kantar, and PwC UK, where Carissa has held roles such as Senior Panel Manager, Client Manager, and Senior Insight Associate. Carissa uses methodologies such as quantitative panel portals and qualitative community platforms to help businesses understand consumer behavior. Carissa also has experience in media, digital marketing, and merchandising, gained through roles at companies like The Kite Factory and New Look. With a degree in Psychology from the University of Nottingham, Carissa is well-equipped to handle the complexities of consumer insights and brand relationships.