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Patricia McManus has extensive experience in client services, strategy services, knowledge management, business transformation, and consumer marketing. Patricia has held roles such as VP, Director Client Services at The Lacek Group, Sr Director, Strategy Services at The Lacek Group, Director Knowledge Management | Global Sales Enablement, Information Management at Aimia, Director Business Transformation | Advisor to Chief Strategy Officer, Global RFP Implementation at Aimia, Consumer Marketing Strategist, Loyalty at Aimia, Director Client Services at Carlson Marketing Worldwide, and Account Director Consumer Marketing | Business Development Consumer Loyalty SME at BI WORLDWIDE. Their responsibilities have included managing multi-functional teams, launching consumer loyalty programs, conducting program design and evaluations, leading strategic projects, developing knowledge and information strategies, designing consumer loyalty solutions, and developing marketing campaigns. Patricia has experience in various industries such as automotive, financial services, retail, hospitality, travel, and aviation.

Patricia McManus attended Augsburg University from 1987 to 1993, where they earned a Bachelor of Business Administration (B.B.A.) degree in Marketing/Marketing Management, General.