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Sourav Choudhury is an accomplished academic and business leader with extensive experience in marketing education and consulting. Currently serving as a Visiting Professor at the Indian Institute of Management Mumbai, SVKM's Narsee Monjee Institute of Management Studies, and an Adjunct Professor at SP Jain School of Global Management, Sourav specializes in subjects such as Digital Marketing, Brand Management, and Marketing Analytics. In addition, Sourav is the Founder and CEO of Smarketing Strategy Consulting, advising FMCG startups and mid-sized companies. With a rich educational background, including ongoing doctoral studies at the Indian Institute of Management Nagpur, Sourav also contributes as a Global Volunteer for Leverage LinkedIn and serves as a Business Mentor with MSMEx.