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Lani Barmakov is an experienced e-commerce professional currently serving as the Head of E-Commerce at Kraft Heinz since February 2024. Lani's career includes roles such as General Manager at youtime, where oversight of business operations and investor relations occurred, and E-Commerce Director for Nourished Life at BWX Limited, focusing on driving profitable growth across a comprehensive natural e-commerce platform. Previous positions include Head of E-Commerce & Digital for Sukin at BWX, Head of E-Commerce & Digital Marketing at Heritage Brands, and Digital & E-Commerce Manager at Total Beauty Network. Lani's career began as an E-Commerce/Online Marketing Manager at Florsheim Australia and as an Executive Assistant at Kogan.com. Lani holds a Bachelor of Business in Management & Marketing from Monash University.