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Zeynep Ece KIZILTEPE is an experienced professional in digital marketing, customer relationship management, and data science, currently serving as the Digital Marketing, CRM, and Data Scientist Manager at Koton since October 2019. In this role, Zeynep KIZILTEPE conducts comprehensive analyses of customer demographics post-e-commerce sales, designs targeted performance and communication campaigns, and oversees UX studies and tests. Prior to Koton, Zeynep KIZILTEPE held various positions at DeFacto from January 2014 to September 2019, including Digital Marketing Data Analyst and CRM Specialist, where responsibilities included sales reporting, operational process improvement, and omnichannel project analysis. Zeynep KIZILTEPE's earlier experience includes data analysis at Gezici Araştırma Şirketi and academic assistance at Marmara University. Academic credentials include a degree in Statistics from Marmara University and further studies in Statistics at Mimar Sinan University of Fine Arts.