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Maryanne Soh is an accomplished marketing professional with extensive experience in digital marketing and search engine marketing (SEM). Currently serving as an Associate Director at Klook since April 2023, Maryanne previously worked at TikTok as Channel Partnerships Lead (Key Growth) and held the position of Senior Manager, Digital Marketing at Bain & Company, where positive growth in the APAC marketing and e-commerce practice was achieved. Prior roles include leading global partner acquisition campaigns at Expedia Group and providing SEM consultative sales services at Microsoft. Maryanne's earlier career includes significant contributions at Marcella Custom, Cartier, American Express, and Louis Vuitton, establishing a solid foundation in marketing strategy and client relationship management. Maryanne holds dual Bachelor's degrees in Applied Science (International Marketing) and Communication and Media Studies from New York University.