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Elizabeth Anne Ramsdell is a dynamic Mexican-American marketing expert with over 25 years of experience in strategy consulting, branding, market research, and advertising communication. As the owner of Brand Synergy since January 2011, Elizabeth has a proven track record in management consulting, marketing, and advertising. Prior to establishing their own firm, Elizabeth served as Vice President of International Client Management and Director of the Qualitative Research Division at Estudios Psico Industriales, where leadership during a period of international expansion resulted in over 200% sales growth. Other notable positions include Director of Marketing Strategy for the Credit Card Division at BBVA and consultant roles at McKinsey & Company and Andersen Consulting. Elizabeth holds an MBA from Cornell Johnson Graduate School of Management and has pursued further education in digital marketing, content marketing, and visual analytics.