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Ton Kroef has a diverse work experience spanning multiple industries. Ton is currently working as the Manager B2B Ontwikkeling at KiesZon, a sustainable partner for large-scale solar panel projects. Prior to this, they were the Operationeel Manager at Xaam, where they handled the development, financing, and construction of solar power installations. Ton also worked at SolarWorld Industries GmbH as an Agent, responsible for selling high-quality solar panels in the Dutch market. Ton served as the General Manager at both Enerpoint Benelux BVBA and The Electric Roof Company. Ton was also a co-founder and General Manager at Solar Technology Centre, a technology hub specializing in the solar energy industry. Ton has previous experience as the Director of Optical Disc Group and Toolex International, where they held senior positions overseeing sales and marketing in the optical media industry.

Ton Kroef attended Rotterdam University of Applied Sciences from 1980 to 1984, where they earned a Bachelor's of Science degree in Mechanical Engineering (Ing).