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Thomas Alix currently serves as the Managing Director for Keyrus South East Asia since September 2013, overseeing digital experience, data intelligence, and management consulting in the region. Previously, Thomas held the role of General Manager for Keyrus China, where significant business growth was achieved, expanding the team from 15 to 90 and delivering over 20 projects in the retail, luxury, FMCG, and travel sectors. Thomas has also been active in e-commerce initiatives as a board member and co-leader for the e-commerce Working Group at la French Tech Shanghai, and as coordinator for the digital and innovation Working Group at the French Chamber of Commerce and Industry in China. Earlier career positions include Director at Keyrus Management, Senior Manager at Sopra Steria Consulting, and various roles at Credit Agricole and Lagardère, accumulating extensive experience in digital strategy and project management. Thomas holds multiple degrees in business administration, marketing, and philosophy from prestigious institutions in France.