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Johanna Ali is an accomplished executive with extensive experience in the automotive and finance sectors. Currently serving as President of the Car Trade Division at Kesko - K-Group, Johanna also holds the position of Deputy President within the same division. Prior to this role, Johanna was Vice President at Audi Finland / K Auto Oy, overseeing the Audi business in Finland, including import operations, new car sales, and dealer network management. Johanna’s career also includes leadership as Country Director at Forenom, focusing on P&L and strategic growth in Finnish operations, and various management roles at LeasePlan Finland, where responsibilities spanned commercial direction, operations, IT development, and risk management. Early in the career, Johanna worked as an Auditor at PricewaterhouseCoopers Oy. Academically, Johanna holds a Master of Science in Accounting from the University of Vaasa.