Lala Shultseva is a skilled Product Manager with extensive experience in e-commerce and education. Currently serving as a Product Manager at Kaufland e-commerce since November 2023, Lala previously held similar positions at Hormonella from October 2022 to July 2023, focusing on transitioning sales from offline to online environments and enhancing user experiences. At karpov.courses from January 2021 to October 2022, Lala managed five educational courses, encompassing market research, competitor analysis, product development, and ongoing improvements. Earlier experience includes a role as a Junior Researcher at the Higher School of Economics, where Lala contributed to research on gender stereotypes in educational settings, overseeing a team of researchers. Lala holds a Bachelor of Applied Science in Sociology from the Higher School of Economics, completed in 2022.
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