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Marcel van der Heijden has been involved in a number of different roles since 2015. In that year, they joined Nimbles as an Investor and Advisory Board member. In 2016, they became an Investor and Advisory Board member for Unless.com, and also joined Dept Agency as Chief Commercial Officer. In 2017, they joined Sprinklr.co as an Investor and Advisory Board member. In 2019, they founded Karma Kebab and joined the Jury for the Effie Awards Netherlands. In 2021, they founded Good Karma and joined the Advisory Board for REVOLT. Finally, in 2022, they joined ThuysVers as an Investor and Advisory Board member, and also founded Plant FWD.

Marcel van der Heijden began their educational journey in 2000, when they completed a Bachelor's degree in International Business & Management Studies at Inholland University of Applied Sciences. Marcel then attended the University of Westminster, where they obtained a Bachelor's degree in Marketing & Advertising in 2004-2005. In 2005-2007, Marcel van der Heijden attended Rotterdam School of Management, Erasmus University, where they obtained a Bachelor's degree in Business Administration. Marcel then returned to Rotterdam School of Management, Erasmus University, where they attempted to complete a Master's degree in Entrepreneurship & New Business Development in 2007-2008, but did not finish. Finally, Marcel van der Heijden completed a Master's degree in Marketing Management at Rotterdam School of Management, Erasmus University in 2008-2009.