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Gene Farrell

CEO at Vanilla

Gene is joining Vanilla after 4 years at Smartsheet where he helped take the company public and scale the business from $100M to over $500M in revenue as Chief Strategy and Product Officer. With over 25 years of executive leadership experience driving transformation and growth across the consumer and technology industries, Gene is a recognized thought leader and innovator known for building disruptive new businesses for global brands. He was named a 2019 Innovator of the Year by the Puget Sound Business Journal. Prior to Smartsheet, Gene served in various executive leadership roles at Amazon Web Services and the Coca-Cola Company. Gene holds an MBA from Emory University’s Goizueta Business School and a BA in Business Administration from the University of Washington.

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