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Ghalia Shamayleh is an Assistant Professor at ESSEC Business School since August 2024 and serves as a reviewer for the Journal of Consumer Research since December 2021. Ghalia completed a PhD in Marketing at Concordia University, where responsibilities included being a research assistant for Professor Zeynep Arsel and teaching Introduction to Marketing to undergraduates. Previous roles include a marketing associate at HOMEOCAN, copywriter at Dionne Communications, and various internships. Ghalia holds a Master of Science in Marketing, a Bachelor of Science in Marketing from the University of Pennsylvania, and additional qualifications in Communication, Media Studies, and French Language and Culture.