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Lisa Smith has a diverse range of work experience in the creative industry. Most recently, they worked at Jones Knowles Ritchie as the Global Executive Creative Director and Executive Creative Director. Prior to that, they were the Executive Creative Director, VP at Chobani, where they built a multidisciplinary creative team and transformed the brand. Lisa also worked at Wolff Olins as the Head of Design/Creative Director, leading creative projects for various clients. In addition, Lisa has experience at Moving Brands, Marque, and Browns, where they held design leadership roles. Lisa has also worked at the Victoria and Albert Museum as a Senior Designer and taught as a Part-time Faculty at The New School. Lisa has a strong background in design, branding, and creative strategy.

Lisa Smith attended Cambridge Regional College from 1996 to 1997, where they obtained a BTEC Diploma in Foundation Studies Art and Design. Lisa then pursued a Bachelor of Arts degree in Graphic Design at Bath Spa University from 1997 to 2000.