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Sibi Verghese is a seasoned professional with extensive experience in customer lifecycle management, marketing, and sales across various telecommunications companies. Currently serving as Lead in Customer Lifecycle Management at Jio since June 2022, Sibi oversees customer acquisition and retention initiatives for the Commercial and Enterprise Segment. Prior roles include Head of Customer Lifecycle and Campaign Management at Cuemath, and several positions at Jio, where responsibilities encompassed strategizing product launches and campaigns to enhance user engagement and retention. Sibi's career began with roles at prominent companies such as SingTel, Aircel Ltd, and Tata Communications, focusing on customer acquisitions, product marketing, and sales management. Sibi holds an MBA in Marketing and HR from The Oxford College of Business Management.