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Mark Smelzer is a seasoned professional with extensive experience in the jewelry industry and publishing. Currently serving as Vice President of Content at Jewelers Mutual Group since April 2021, Mark oversees the creation of original content, including major projects like The Zing Report and an annual industry retreat. Prior to this role, Mark was a consultant for New York City Jewelry Week, developing strategic partnerships, and served as a jewelry industry consultant for Gem + Jewel, focusing on innovative e-commerce solutions. Mark's background includes publishing leadership at JCK magazine and JCKonline.com, along with roles at Reed Exhibitions US, Jewelers of America, and Variety, where notable achievements included managing significant advertising divisions and establishing online advertising relationships. Mark holds an MBA from UCLA Anderson School of Management and a BA in Political Science from UCLA.