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Paul Pulham is a highly experienced Lead Business Analyst currently working at JD Sports Fashion plc. Prior to this role, Paul worked as a Business Solutions Manager at Waste Logics Software Limited and held various managerial positions at Saica Group. Paul has a strong background in business improvement and information systems, with a Bachelor's degree in Business Information Systems from Liverpool John Moores University. Paul also has experience in sales, marketing, digital media, and graphic design from their time at Fairs Digital.