Beto Lima currently serves as the Head of Sales Department at JCDecaux since December 2022, where leadership of a skilled team is a focus during a significant period of growth in the out-of-home advertising sector. Previously, Beto Lima held the position of Sr. Agency Business Development at Globo from April 2020 to November 2022, fostering strategies to enhance business relationships. Prior to that, Beto Lima was the General Media Director at Africa from November 2014 to March 2020, managing the Itaú account, and served as Digital Media Director at Leo Burnett Tailor Made in 2014, leading a 15-member team. Experience also includes roles at FCB Brasil and FCA Fiat Chrysler Automobiles, foundational positions in communications, and utilizing education with an MBA in Sales Management underway from FGV Educação Executiva, along with a post-graduate degree in Communication and Business Management and a bachelor's degree in Publicity & Advertising.
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