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Atul Shah is the co-founder and chairman of JAXJOX, a fitness and lifestyle company. Atul is also the founder and CEO of Hy-Pro, a health and fitness company. Shah has over 26 years of experience in the health and fitness industry. Atul has a passion for helping people live healthier and more active lives. Shah is a strong advocate for fitness and healthy living. Atul is dedicated to helping people reach their fitness goals and improve their overall health.