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Hawrah Ali Karimi is a Marketing Coordinator at ITE Group since September 2024, with a diverse background in partnerships and e-commerce. Previously, Karimi served as a Partnerships Executive at CAFU from January 2023 to October 2024, where market research initiatives were spearheaded to identify emerging customer segments and collaboration opportunities were pursued. Earlier experience includes roles as an E-Commerce Merchandiser at Transmed, where P&G product visibility was significantly enhanced, and as a Trainee Recruitment Consultant at NSI Talent, focusing on market mapping and identifying business opportunities. Additional positions at noon as a Buying Assistant & Merchandising involved managing product buying processes and sales strategies, while an early role as an HR Intern at Bukhatir Education Advancement and Management International included recruitment support. Academic achievements comprise an MSc in Digital Marketing from the University of Reading and a BA in Business Management from Middlesex University.