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Idan Pinto is a Co-Founder and COO at Syte, a pioneering product discovery platform utilizing visual AI to enhance retail search and discovery experiences, with tenure at the company starting in March 2015. In addition, Idan serves as a Retail Tech Public Council Member at the Israel Export Institute since November 2022. Previously, Idan held the position of Senior in the High Tech Audit Sector at Ernst & Young from December 2011 to May 2014, providing auditing services for a diverse range of clients. Idan holds a Bachelor's degree in Accounting from Bar-Ilan University and a Bachelor of Arts in Economics from Ben-Gurion University of the Negev.