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The Marketing Team at Irish Distillers is responsible for crafting and executing dynamic marketing strategies that enhance brand visibility and drive sales growth for iconic Irish whiskeys, such as Jameson, Redbreast, and Powers. They focus on innovative content creation, digital marketing, and international brand activations to engage diverse consumer segments across over 130 markets. Collaborating closely with other departments, the team aims to strengthen the global reputation of Irish whiskey while fostering a deep connection between consumers and the heritage of their brands.